Full Job Description
Job Title: Digital Content Strategist
Location: Greenville, Rhode Island
Company: Amazon
Amazon is continually evolving to enhance our customers’ experience and stay at the forefront of technology and innovation. We are currently looking for a passionate, strategic, and creative **Digital Content Strategist** to join our dynamic team in Greenville, RI. This position is perfect for a forward-thinking individual who is excited about creating compelling content that resonates with our diverse audience and drives engagement, conversion, and brand loyalty.About the Role
As a **Digital Content Strategist** at Amazon, you will play a pivotal role in shaping our brand narrative across various digital channels. Your primary responsibility will be to develop and execute comprehensive content strategies that leverage multi-channel approaches, including social media, email marketing, SEO, and more. You will collaborate closely with cross-functional teams including marketing, design, and analytics to ensure that our content initiatives are consistent, potent, and aligned with our overarching brand goals.Key Responsibilities
- Develop and implement an overarching content strategy that aligns with Amazon's mission and objectives.
- Conduct extensive market research and audience analysis to create customer-centric content that meets their needs and preferences.
- Create, edit, and optimize engaging content across various platforms, including blog posts, social media updates, email campaigns, and product descriptions.
- Analyze and report on content performance metrics using analytical tools, optimizing strategies based on real data insights.
- Collaborate with the SEO team to refine our content strategy, ensuring that all content is optimized for search engines to enhance visibility.
- Maintain an organized content calendar to ensure timely delivery of all projects and campaigns.
- Work closely with the design team to create visually appealing content that aligns with our branding guidelines.
- Stay up to date with industry trends and best practices to continuously evolve our content strategy.
- Engage with key stakeholders to ensure content consistency and integration across all digital channels.
- Foster a culture of feedback and continuous improvement by encouraging input from various team members.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- At least 3-5 years of experience in digital content strategy, content marketing, or communications roles.
- Proven experience with content management systems (CMS), social media platforms, and digital marketing tools.
- Exceptional writing and editing skills with a keen eye for detail and strong storytelling capabilities.
- In-depth knowledge of SEO best practices and ability to apply them effectively in content creation.
- Experience with analytics tools such as Google Analytics to measure and optimize content performance.
- Strong project management skills and the ability to meet deadlines in a fast-paced environment.
- Excellent communication and interpersonal skills, with the ability to work collaboratively in a team setting.
- A results-driven mindset, focused on achieving measurable objectives and goals.
Why Join Amazon?
Working at Amazon provides the unique opportunity to be at the center of a cutting-edge technology giant—a recognized leader in e-commerce and cloud computing. You will benefit from:
- A competitive salary and performance-based bonuses.
- Comprehensive health insurance plans, including medical, dental, and vision coverage.
- A flexible work environment that encourages initiative and innovation.
- Continual professional development opportunities and pathways for career advancement.
- An inclusive culture that promotes diversity and equity and values different perspectives.
- Work-life balance programs aimed at supporting our employees both personally and professionally.
Application Process
If you are passionate about digital content and eager to shape strategies that drive customer engagement, we invite you to apply for the **Digital Content Strategist** position at Amazon. Share your resume, a cover letter that showcases your relevant experience, and examples of past content initiatives that made a significant impact.
Join us at Amazon, where your innovative ideas can influence millions of customers and where your content will help elevate our brand to new heights. Be part of a team that prides itself on creativity, excellence, and a relentless commitment to customer satisfaction!
We look forward to your application.
Equal Opportunity Employer
Amazon is committed to creating a diverse and inclusive environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.